If you read this site on a PC you will be used to seeing the ads at the top of the page. They don't appear on Apples, at least not on mine. Until a few minutes ago that is. An ad has appeared on my site for Scottish kilts and tartan - most appropriate for a Scottish-based blog. It's probably a coincidence but could it be that the acquisition of Blogger by Google has brought some much needed business expertise on board? As a former advertising person myself, I think that ads targeted at individual blogs would be a very astute move.